Looka
Logo maker that builds options from your business name, industry and style picks, then sells logo files and a matching brand kit.
Brandmark
AI logo generator that suggests marks, fonts and color schemes from your brand name and keywords, with brand asset packs to download.
Tailor Brands
Logo maker that sits inside a wider small-business suite, with website, business formation and branded design templates around it.
Wix Logo Maker
Logo generator from Wix that asks a few questions about your business and style, then offers logos you can edit and use on a Wix site.
Canva
Online design tool with logo templates, a brand kit for your colors, fonts and logos, and AI tools for drafting designs and text.
- Free plan or free use
- Mobile app
- Developer API
Adobe Express
Adobe's quick design app with logo templates, brand kits and Firefly image tools, on the web and on phones.
- Free plan or free use
- Mobile app
Ideogram
Image generator that handles readable lettering well, useful for wordmark, badge and emblem concepts from a written prompt.
- Free plan or free use
- Developer API
Recraft
AI image generator that can output vector graphics, used for logo concepts, icons and brand illustrations in a consistent style.
- Free plan or free use
- Exports vector files (SVG, EPS or PDF)
- Developer API
Frontify
Brand management platform where teams publish online brand guidelines next to approved logos, templates and assets.
- Developer API
Marq
Brand templating tool, formerly Lucidpress, that locks logos, fonts and colors into templates so teams stay on brand.
zeroheight
Documentation tool for design systems that pulls components and styles from design files into shared, searchable guideline pages.
Figma
Collaborative design tool where teams keep shared color styles, text styles and logo components that every new design uses.
- Free plan or free use
- Mobile app
- Developer API
Brandfolder
Digital asset management platform for marketing teams, with AI tagging, brand portals for partners and usage rights on files.
- Developer API
Bynder
Digital asset management system with brand guidelines, templates and AI search across large libraries of images and video.
- Developer API
Canto
Digital asset management library for marketing teams, with AI-assisted tagging, brand portals and approval workflows.
- Developer API
Air
Visual workspace for creative teams to store, tag, review and share images and video on boards instead of nested folders.
Cloudinary
Media library and delivery platform that stores images and video and serves them to sites and apps resized on the fly.
- Free plan or free use
- Developer API
Adobe Illustrator
Professional vector editor used for logos and brand graphics, with Firefly features for generating and recoloring vector art.
- Exports vector files (SVG, EPS or PDF)
Vectorizer.AI
Converts pixel images such as PNG logos or scanned sketches into vector files automatically, in the browser or through an API.
- Exports vector files (SVG, EPS or PDF)
- Developer API
Kittl
Browser design tool with fonts, templates and text effects aimed at logos, labels and merchandise, plus AI image tools.
- Free plan or free use
Linearity Curve
Vector design app for Mac, iPad and iPhone, with auto-trace for turning images into vectors and tools for logos and illustration.
- Exports vector files (SVG, EPS or PDF)
The Noun Project
Large library of icons and photos from independent creators, free with credit or licensed without it, downloadable as SVG.
- Free plan or free use
- Exports vector files (SVG, EPS or PDF)
- Developer API
Flaticon
Icon library with editable SVG icons in many styles; free icons usually need a credit line, and a paid plan removes that.
- Free plan or free use
- Exports vector files (SVG, EPS or PDF)
Icons8
Icons, illustrations and photos in consistent styles, plus AI tools such as an image upscaler and background remover.
- Free plan or free use
- Developer API
Iconscout
Marketplace of icons, illustrations, 3D assets and Lottie animations, with free and premium items and design-tool plugins.
- Free plan or free use
Font Awesome
Icon toolkit used on many websites, with a free set and a larger paid set, available as SVG files and an icon font.
- Free plan or free use
- Exports vector files (SVG, EPS or PDF)
Google Fonts
Free library of open-licensed font families you can use on websites and in print, with pairing suggestions and an API.
- Free plan or free use
- Developer API
Fontshare
Collection of free fonts for personal and commercial use from Indian Type Foundry, with display and text families.
- Free plan or free use
Adobe Fonts
Font library included with Adobe plans, synced to your apps and usable on websites through hosted web projects.
Fontjoy
Generates heading and body font pairings with a machine learning model; lock the fonts you like and shuffle the rest.
- Free plan or free use
WhatTheFont
Identifies fonts from an uploaded image and suggests close matches from the MyFonts catalog.
- Free plan or free use
Font Squirrel Matcherator
Font identifier that matches lettering in an image against free and commercial fonts.
- Free plan or free use
Typewolf
Editorial site showing fonts in use on real websites, with pairing ideas and free alternatives to popular paid typefaces.
- Free plan or free use
Coolors
Palette generator: press the space bar for new color schemes, lock the colors you like, and export or check contrast.
- Free plan or free use
- Mobile app
Adobe Color
Free palette tool for building schemes from color rules or images, with accessibility checks and Adobe library sync.
- Free plan or free use
Paletton
Color scheme designer built around the color wheel, with previews of each scheme on sample pages.
- Free plan or free use
Khroma
Learns which colors you like from a set you pick, then suggests combinations as type, gradients and posters.
- Free plan or free use
Huemint
Uses machine learning to generate palettes and previews them on brand graphics, websites and illustrations.
- Free plan or free use
Realtime Colors
Shows a palette and font pair on a sample website so you can see text, buttons and backgrounds together before building.
- Free plan or free use
WebAIM Contrast Checker
Tests a text and background color pair against WCAG contrast levels and reports the ratio.
- Free plan or free use
Pantone Connect
Pantone's digital color libraries for finding spot colors, matching them to screen values and sharing palettes.
Namelix
Uses a language model to suggest short, brandable business names in different styles, with domain checks.
- Free plan or free use
Shopify Business Name Generator
Free name generator from Shopify that suggests store names from a keyword and checks matching domains.
- Free plan or free use
Atom
Marketplace for brandable names with their domains, formerly Squadhelp, which also runs naming contests.
NameMesh
Domain name generator that mixes your keywords into variations and shows which domains are available.
- Free plan or free use
Instant Domain Search
Checks domain availability as you type and suggests related names and extensions.
- Free plan or free use
USPTO Trademark Search
Official US search of registered and pending trademarks, by word, owner, goods and services, and design code.
- Free plan or free use
WIPO Global Brand Database
Searches trademark records from many national and international offices at once, including image search for logos.
- Free plan or free use
EUIPO eSearch
Official search of EU trademarks and designs held by the European Union Intellectual Property Office.
- Free plan or free use
Trademarkia
Private search site presenting US trademark records in an easier interface, alongside paid filing services.
- Free plan or free use
Namechk
Checks whether a username or brand name is free across many social networks and domain extensions at once.
- Free plan or free use
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